Raul de la Cerda (1988), Mexican industrial designer. Trained as a designer in Mexico, Paris and Madrid, looking to have a proper understanding of design, to produce new proposals in products and spaces, always starting from a concept without forgetting his identity, his context and the essence of each project. In 2012, he became independent and started a design firm with his name, Raul de la Cerda. He has won several awards, like the first place in the category of "utilitarian object" in the National Silver Price "Hugo Salinas Price 2015". He has been in several exhibitions at fairs and museums like Desgin Week Mexico, Abieto Mexicano de Diseño, Salone del Mobile (Milan), Salone Satellite (Milan), Cervantes Academy (Madrid), Zona Maco (Mexico), The London Design Festival (London), The Franz Mayer Museum (Mexico), among others. His inspiration is life, the continuous curiosity about things, travel, art, his family, the people around him, his country; Mexico, his history and the passion and the desire to have to do things different.

Michael is a designer who has worked in New York since 2000. After leaving behind the bayous of Louisiana for NYC he received a masters degree in architecture from Columbia University. After school he began teaching and started SOFTlab, a design studio that is a unique blend of designers, artists, architects and educators who approach every project from a fresh perspective to create rich spatial, graphic, interactive and visual experiences. By mixing research, creativity and technology with a strong desire to make working fun, SOFTlab attempts to create new and unique experiences.

Global Design - Interior Architecture - Product Design

Architect

Her design approach is based on continuous personal interaction with clients, technicians, materials...She focuses on product design, exhibition design, art direction and interiors.