Strategic development of corporate brands
It’s not just companies and products that are popular. It’s people who believe in them. Management of brands is about making sure that spark stays lit even after years and distance. And Cornelius Mangold advises people who see brand management as a means to create value – adding to ROI.
I'm a photographer from Brazil, based in Berlin. I'm attached to this city since 5 years and I have been trying it out from top to bottom, from inside out. Here are some of my personal highlights.