Creative Director and Founder at Larssen & Amaral

Creative Director, focusing on branding for growth companies (B-to-B). Full range of creative services . Nomad in my heart - always exploring and curious.

I am a global trotter with shoes and books in 3 different cities - Toronto, London, and Lisbon. I live to dance, and dance to live. I play the cello, follow a plant-based diet, and can speak Portuguese, Spanish, English, and basic French. Now on a more serious note... My path to Creative Director started in Lisbon, Portugal, and has taken me to many places since, including Vancouver; London, England; and Toronto. It all started in 2011 when I landed my first job at a book publisher designing educational flash games for textbook CDROMs. Since then, I've been developing my career as a creative director, working for Unit9, Nexus, and now Jam3, designing interactive storytelling projects in AR, web, and experiential tech for clients such as Google, MArc Jacobs, Samsung, Amazon, Estee Lauder, Pepsi, TikTok, Netflix, and Adidas. In between I headed the digital department at Warner Bros. Records (UK), where I focused on content strategy, creative direction, and driving digital storytelling and innovation for artists campaigns such as Muse, Liam Gallagher, and Dua Lipa; After work, I volunteer my time and give back to the community and industry by being involved in multiple mentorship programs in Portugal, the UK, and Canada. I also provide pro-bono services to nonprofits such as Help Heal Humanity, A Woman’s Worth, and One Cause a Day and have developed my personal project ReMIND Academy, a community-based learning program that stimulates critical thinking and creativity in young people from disadvantaged backgrounds. I hold a BA in Communication Design, an MA in New Media, a Diploma in Digital Design, and a TEFL certificate.

Marcel Boer is a photographer & creative developer based in Cologne, Germany. He was born in 1993 in Freudenberg (Germany). His photography work is about nostalgic moments and the beauty of the world, all with a dose of endless hedonism. He is also focused on building clean and well designed websites with modern frontend technologies & has a good eye for web/ux-design.

I’m Hekuran. Born in 1989, I’ve been in the advertising and design industry since 2011. In 2015, I graduated from the ADC Creative School, and since 2016, I’ve been working as a freelance Art Director for agencies and direct clients. In 2017, I became an SGD Expert Member. In early 2022, I completed further education in Interaction Design, and by mid-2022, I specialized in Generative AI, fascinated by the possibilities that artificial intelligence offers. Creativity is my passion and my drive. That’s why I go by the name SibeSiech.