Jody Hudson-Powell, together with his brother and life-long creative collaborator Luke Powell, joined Pentagram as a partner in 2015. Originally hailing from Somerset, England, the brothers had great success with their independent design studio Hudson-Powell. Jody has always been interested in the ways technology shapes the way we view and experience the world around us. These interests culminated in an experimental practice developed at Central Saint Martins and a Virtual Environment MSc at UCL’s Bartlett School of Architecture.

London based Italian inventor & designer | Founder & Creative Director of Special Projects

Mike Guppy is a recent graphic design graduate from Camberwell College of Arts, and was picked for It's Nice That's Graduates of 2011 feature. He lives and works in London, working freelance, and is currently on a placement at New Studio London.

London-based web designer and developer.

Since graduating in photography from Falmouth in 2009 Toby has lived in London working for clients such as Channel Four the Guardian and the Photographers Gallery. His work has been included in awards such as the Taylor Wessing Portrait Prize, The AOP and Magenta Awards. Toby was recently selected as one of the LPA Futures and is now Represented by Lisa Pritchard Agency.