I'm a freelance Designer & Illustrator based in East London. I bring a bold and impactful approach into each project, no matter how big or small the job is. My work is very varied, from branding, editorial, retail design, typographic work and also illustration. I have over 11 years design experience working in London. I'm also a member of Puck Collective & a part-time design teacher. If you have a project, want to collaborate, or want to just say hello please get in touch. Let's get together and make things happen.
Shortlisted as Emerging Woman Architect of the Year by Architects Journal,‘new talent’ by the Guardian and ‘one to watch’ by Wallpaper’s Editor Tony Chambers in 2012. Pernilla Ohrstedt was born in 1980 in Stockholm. Her design output has been both in the UK and abroad, spanning the disciplines of experimental art, architecture and curatorial practice.
In 2011 Pernilla set a collaborative architecture partnership with Asif Khan. She has collaborated on several celebrated projects with Asif, including Future Memory Pavilion 2011 for British Council and Royal Academy of Arts in Singapore, Cloud 2011 for Design Miami Basel and Colette, Paris.
Pernilla & Asif are currently designing Coca-Cola’s pavilion for the London 2012 Olympic Park. The 1000sqm Pavilion is an experimental building called the Beatbox. Collaborating with the music producer Mark Ronson the pavilion seamlessly integrates innovative sound technology and experimental design into a piece of architecture that the visitor will be able to play like a musical instrument.
I was born and brought up a country boy in Sussex, but Brixton is now very much my home. I adore London. I studied Fine Art and I’m currently at Burberry working as a display designer.