Adi Goodrich is a Los Angeles based artist and designer best known for her colorful, iconic set designs. Her work encourages the viewer to look further into commercial imagery to see the craftsmanship and historical reference that is prevalent throughout. Attending The School of the Art Institute of Chicago and La Sorbonne in Paris, Goodrich's work is inspired by the history of art, architecture and design.
Goodrich's portfolio is a range of multi-media work which includes large-scale set design for advertising and film, site specific murals, tour visuals for musical performances, photography, furniture design, sculptures and homewares. Alongside her commercial work, Goodrich finds importance in education and has exhibited and lectured in cities worldwide including, Los Angeles, Chicago, New York, Paris, Barcelona, Cincinnati, Minneapolis and Sydney.
Adi is half of Sing-Sing, a creative studio. When two heads are better than one, Adi Goodrich and Sean Pecknold collaborate on various projects in the arenas of photography, animation, children's books, films and other independent creative projects. Sing-Sing.co