Helga Traxler, born 1984 in Austria, also known as Photosalonhelga – is a Freelance-Photographer with a Masters Degree in Visual Communications.
Helga has worked with clients such as: New York Times T-Magazine, New York Magazine - The Cut, Ryan McGinley Studios, Rauschenberg Foundation, Walter Schupfer Management, Mac Cosmetics, Sweden Unlimited, Bullett Media, Conrad Rosett, Mango, Ebay, Allianz, amm.
Through the experimentation with the medium she is blurring the boundaries between fashion and art. Helga is known for her cautious, calculated approach and varied photographic style with strong attention paid to details and colour schemes. Her focus is squarely on people.
Helga is based in Brooklyn/New York City.
I came alone and walked up an unassuming flight of stairs to the second floor that opened onto a narrow hallway with a reception desk. Before arriving at the Room, I could already sense the rich smell of damp earth that permeated the space.
This quaint shop boasts an artfully arranged and tastefully curated selection of jewelry, pottery, books and art. I have to keep myself from going there too often, because I have trouble leaving without making a purchase.
Elsewhere is a converted warehouse space that serves as a music venue, art space, and bar. I recently went here for the first time to see Yaeji spin her latest EP, EP2. The walls were banging, the light design was unreal and even when in the back, the space feels intimate AF.
Otherwild carries a little bit of everything: small-batch beauty products, artist-made ceramics, witchy necessities like incense and sage, punchy graphic tees, and everyone’s favorite feminist activity book: The Cunt Coloring Book. The LES shop is a great place to find unique gifts, but it also bills itself as a community gathering place.