“Today, luxury is not lived in the same way as before. Today, luxury is not perceived as it once was. Today we experience two luxuries that do not speak the same language and do not live within the same values."

Practicing design and surfing.

I'm a creative producer and writer who has worked with artists and brand all over the world. From Chobani, adidas, The North Face, Stella Artois, to Absolut Vodka, Audi and Apple. I am currently VP Creative Production at Chobani, where I am shaping the in-house agency model of the future. On my free time, I write poetry and film scripts (currently working on a script about my families immigration story and escape from a civil war). My work has been recognized at award shows such as Cannes, D&AD, One Show, ADC and the FWA, and featured in publications such as Fast Company, Rolling Stone, The Wall Street Journal and The New York Times.

Illustrator and designer from Hong Kong living in Brooklyn.

Partner of the Brooklyn-based design office, Order. Co-founder of the publishing imprint, Standards Manual.