citylikeyou — Volkskrant Buiding — Amsterdam by Simon Wald-Lasowski

A few years ago, the Volkskrant (one of the countries biggest newspaper) moved office to a new location. Their old headquarter now houses hundreds of artists and musician; along with dance studios, a bar/club with panorama over the city, a dreadlock ‘doctor’, a Russian cultural centre, a cyberpunk gallery and my photo studio on the 4th floor. It was a conscious choice by the founders to create a total melting pot. In the basement for example, 3 doors away from our music studio, you will find some cheerful weed smoking hiphop producers from the Bijlmer (the ‘ghetto’ of Amsterdam); an ex-yougoslavian hardcore drummer with a full analogue recording studio and a ballet school run by an obese woman in her 70’s. Ok, it might seem artificial, but it really is quite magical!

Website
volkskrantgebouw.nl

Address
Volkskrant Buiding, Volkskrant buiding, Amsterdam, Netherlands

Photographer Art Director

Current city: Amsterdam

simonwaldlasowski.com

Simon Wald-Lasowski (Paris, 1980) is a freelance photographer and art director. He makes colorful, fun, twisted work by use of bricolage, word play and ‘cliché bending’. Lighthearted at first sight, his images often reveal a certain depth on second inspection. His approach is always very personal, which blur the boundaries between autonomous and commissioned work. He lives in Amsterdam and graduated from the Gerrit Rietveld Academie in 2004 as a graphic designer. Occasionally he also works as a Wedding MC.

More Places in Amsterdam 100

Amsterdam / Market

Open Monday mornings and Saturdays all day, there's always something to find at this market. Lots of vintage items, the most gorgeous florals, and fresh food for making an amazing dinner that night.

Amsterdam / Transport

    Almost every underground station in Amsterdam has a fascinating story behind it. My favourite one is metro station ‘Weesperplein,’ because it has a hidden station underneath the actual station that was meant for the 'Singellijn.' However, that line was never build and the second station remained useless. Besides that the hidden station was also equipped to serve as a shelter during the cold war. The large doors that were meant to hermetically close the building are still visible at both ends of the platform. Other small details, like the panels in the ceiling than can be used as tables when turned around, are also silent references to the building’s former use.  

Amsterdam / Place

At the Damrak on the daily journey between home and studio, my eye is continually drawn to the emblem that has functioned as a façade ornament on the corner of the Beurs van Berlage for more than a hundred years. In combination with the past function of the building - trade centre - and in relation to the present financial crisis, the timeless maxim gains extra significance: ‘Dis-pe-reert niet’ (‘Do not des-pair’).

Amsterdam / Restaurant

The NewWerktheater is a café-restaurant venue located in Oostelijke Eilanden. Everything has been carefully selected/designed/created by ...,staat, the design studio behind the concept. The coffee beans are from Bonanza Berlin, the beer is made by Noam, and can only be found here in the Netherlands and the artworks are made by designer/artist Eike König. The location also regularly host creative events like the Dutch Art Director Club conferences, photography exhibitions or Creative Mornings.

Amsterdam / Restaurant

Smack in the middle of tourist district and right on the border of the red light district. My good friend (and super talented photographer Qiu Yang, check it out folks!) is part of the furniture there and because of him, we - his friends - are allowed to order outside of the menu. So none of that westernized mild gruel, but the real spicy tongue-numbing-deal. Before going out to parties, after gallery openings or just when we’re hungry, our bunch always gathers there. Good times!