Jody Hudson-Powell, together with his brother and life-long creative collaborator Luke Powell, joined Pentagram as a partner in 2015. Originally hailing from Somerset, England, the brothers had great success with their independent design studio Hudson-Powell. Jody has always been interested in the ways technology shapes the way we view and experience the world around us. These interests culminated in an experimental practice developed at Central Saint Martins and a Virtual Environment MSc at UCL’s Bartlett School of Architecture.

Simona Sharafudinov is an artist living and working in London. Born in Eastern Europe, emigrating to London at an early age she has been a Londoner for over two decades. 

I’m funny

A creative director running a film production company based in London. Passionate about travel, food, food, art and design and some more food.

Monika K. Adler is an acclaimed photographer and avant-garde filmmaker known for her challenging and provocative photography and experimental films. Her works have been exhibited in hundreds of photography, video art, and film festivals, art museums, and galleries worldwide. Adler’s films and image-based works have been the subject of several academic studies and published in many magazines and publications. She lives and works in London, United Kingdom.