Photographer - London

Shortlisted as Emerging Woman Architect of the Year by Architects Journal,‘new talent’ by the Guardian and ‘one to watch’ by Wallpaper’s Editor Tony Chambers in 2012. Pernilla Ohrstedt was born in 1980 in Stockholm. Her design output has been both in the UK and abroad, spanning the disciplines of experimental art, architecture and curatorial practice. In 2011 Pernilla set a collaborative architecture partnership with Asif Khan. She has collaborated on several celebrated projects with Asif, including Future Memory Pavilion 2011 for British Council and Royal Academy of Arts in Singapore, Cloud 2011 for Design Miami Basel and Colette, Paris. Pernilla & Asif are currently designing Coca-Cola’s pavilion for the London 2012 Olympic Park. The 1000sqm Pavilion is an experimental building called the Beatbox. Collaborating with the music producer Mark Ronson the pavilion seamlessly integrates innovative sound technology and experimental design into a piece of architecture that the visitor will be able to play like a musical instrument.

I am Digital Design Director at The Guardian. Director of RoomFifty and a graphic designer based in London. 

Creative Director & art director/Founder of a new creative studio coming soon. World traveller. Seeker of local places for local people. 

I’m an illustrator, maker and art director based in London and work with photographers to create images for clients such as the V&A, Orange, The New York Times, Creative Review and Wallpaper*. As part of Peepshow Collective I work collaboratively with the other members on exhibitions, animation and installation projects. Portrait by Jenny Lewis.