Mylène is a French art director, currently based in London. She's currently art director for the books and gifts lists at Laurence King Publishing, part of Orion/Hachette UK.

After years of casually being Ask The Hoff to friends and friends of friends I decided to share my knowledge and discoveries of London and beyond. 

Writer and graphic designer

Kristine is an independent visualise designer. She has an insatiable passion and a fondness for visual communication, social observation, typography, colours grammar, and concept-driven projects. Mainly works on all kind of from conception to completion such as editorial, printing, publication, book art, all printed matter, concept development, UI design and art direction. She believes good design comes from unlimited questioning, challenging convention and creating and collecting innovative methods to solve visual tasks into an unique ways. The process is often based on a strong idea or a fundamental concept which exploited to the maximum with no preconceptions. To emphasis that it is concept-driven design; the form is often learning towards anti-esthetics. It is a paradox that this actually is an esthestic in itself. She is especially interested in concept-based project and investigating the interdisciplinary design methodologies into visual grammar. Mainly focus on challenging the forms/ platforms of visual communication from conception to completion.

Simona Sharafudinov is an artist living and working in London. Born in Eastern Europe, emigrating to London at an early age she has been a Londoner for over two decades.