Zagreb born, New York based creative with 15 years of experience in design and visual storytelling for variety of clients in arts/non-for-profit and commercial industries, as well as startups and small entrepreneurs. Major passions: nature, travel, food, communal meals.
Michael is a designer who has worked in New York since 2000. After leaving behind the bayous of Louisiana for NYC he received a masters degree in architecture from Columbia University. After school he began teaching and started SOFTlab, a design studio that is a unique blend of designers, artists, architects and educators who approach every project from a fresh perspective to create rich spatial, graphic, interactive and visual experiences.
By mixing research, creativity and technology with a strong desire to make working fun, SOFTlab attempts to create new and unique experiences.