Philip Cronerud is an art director, and publisher from Stockholm, Sweden, who works within technology, art and typography. Philip used to work for agencies like Wieden+Kennedy, Printed Pages / It’s Nice That and later his own type-foundry MEDIUMEXTRABOLD®. The lure of a job offer in the Bay Area convinced him to move and embrace a Californian lifestyle.
Ex theatre, ex d.i.y squat exhibition space, the W139 has now evolved into an official playground for contemporary art. Most works are made site specifically and are not for sale. This creates an exciting platform for experimentation. This gigantic space; absurd oasis in the middle of the invasion of sex toys, plastic pizzas & weed souvenirs of the Red Light District, is a must see. The openings are legendary and gather all the art kids in town. I use to work here as a host, as a barman, and I even designed their invitations from 2007 to 2008. All of my friends work or exhibited here, and it's one of my regular stops when biking around.
Located under Q-Park, Waterkant is ideal for sunny days since you can get direct sunlight until late evening. Grab a beer and a table on the terrace and enjoy sunny Amsterdam while it lasts.
Note: if you get a bit tipsy you think you see a double Guggenheim
Gorgeous cinema near the Rembrandtsplein. Built in the early 1920s in a very rich architectural style that mixes Jugendstil, the Amsterdam School and Art Deco, the cinema was meant to be a temple for cinematography. The entrance and the main auditorium (Zaal 1) are just simply stunning. It’s been recently restored in its former splendor and is now owned by big distributor Pathé Cinemas. Though a lot of people have been criticizing the fact that a beautiful cinema as this is now exploited by a big commercial chain, I sort of like that fact that also the big blockbusters are usually screened here. It feels like the old days where I imagine you’d simply get overwhelmed by the place and the film and its technique. So my advice is: whatever (crap) plays in Zaal 1, just buy a bag of popcorn, sit back and enjoy.