Philip Cronerud is an art director, and publisher from Stockholm, Sweden, who works within technology, art and typography. Philip used to work for agencies like Wieden+Kennedy, Printed Pages / It’s Nice That and later his own type-foundry MEDIUMEXTRABOLD®. The lure of a job offer in the Bay Area convinced him to move and embrace a Californian lifestyle.
Banging my head against the ceiling on the first floor doesn’t stop me from drinking a coffee in café Latei at Nieuwmarkt. I love it here, especially on rainy days, which is most days in the Netherlands. This small cosy café filled with a thousand colours warms me up.
The Amstel river is the main river of Amsterdam. Around 1200 they build a dam in the river and that was the birth of Amsterdam (or Amstelredamme as it was called back then). This dam is now situated under the Dam square, the central square of the city. If you bike from the old city center to the south along the banks of the Amstel, as I do every day on my way to my studio, the city opens up and gives way to a lot of space. If you follow the river it will take you out of town more quickly then you'd expect since it is surrounded by a green corridor that get's larger and greener as you exit the city. In less then half an hour bike trip from the old city you can find yourself in juicy green pastures between grazing cows and sheep. Only the airplanes heading in and out of Schiphol Airport will remind you that the city is near.
Not a big fan of zoos and animals behind cages, but if you can spot Flamingos in the east-centre of Amsterdam, then count me in <3 ! You can actually see them while riding the bike on Plantage Middenlaan, quite a beautiful scene.
Note: De Plantage next to zoo is quite cool cafe/restaurant, with a mix of vintage style and industrial elements of the old buildings of Artis. Great atmosphere, and ideal for a more sophisticated outing.