Philip Cronerud is an art director, and publisher from Stockholm, Sweden, who works within technology, art and typography. Philip used to work for agencies like Wieden+Kennedy, Printed Pages / It’s Nice That and later his own type-foundry MEDIUMEXTRABOLD®. The lure of a job offer in the Bay Area convinced him to move and embrace a Californian lifestyle.
Under the city, the extraordinary Gesamtkunstwerk by Louis van Gasteren, Jan Sierhuis and others is located in Nieuwmarkt underground. This is one of the public artworks of the Seventies and early Eighties endangered due to station renovation on the Underground Eastline. At present there is a notice hanging at different spots on the wall: ‘‘This artwork has been temporally removed due to renovations”.
My studio is situated on top of a Fifties concrete modernist apartment building in the Rivierenbuurt in the south of Amsterdam. The best thing is that my building is just one floor higher then the rest of the houses in the neighborhood so I get a good view of the city and the ever changing Dutch skies. What makes my view really special is the view from the balcony on an inaccessible inner garden. The garden is made on the roof of a parking garage of an office building and nobody can go there since there are no stairs or entrance. Once a year the gardeners come with a tall ladder. They are the only ones that enter the garden ever. The nice thing is that still there is a winding path in the middle of the garden for only your eye to trace it.