Bill Brand presents an animated movie to passengers on the B and Q subway trains coming into Manhattan from Brooklyn. The project was modeled after the zoetrope, a 19th-century optical toy, which animated images inside a revolving cylinder, so that they appeared to move when viewed through narrow slits. Brand mounted 228 hand-painted panels in self-contained, illuminated units along the three-hundred-foot platform. Hop on a Manhattan-bound B or Q train at the Dekalb Avenue stop (corner of Dekalb Avenue and Flatbush Avenue Extension). Look out any window on the right side of the train.

This bright and upbeat matcha spot in NoLIta, with its millennial pink and green color scheme, are what Instagram dreams are made of. In addition to your standard hot or iced matcha lattes, Cha Cha Matcha’s menu also offers trendy and healthful twists, like the addition of ginger and turmeric, or their rainbow “Divine Drink.” Oh, and did we mention you can order matcha soft-serve (which you can combine with flavors like acai, tangerine, or lavender) year-round?

I love that there's a museum dedicated to American art, founded at a time when American artists were underappreciated. The exhibitions are curated with a broad but discerning eye, and the architecture is spectacular. In my experience it's typically much quieter than the obvious choices like the Met and the MoMA - although both are remarkable, there's something I love about the scale and style of the Whitney.

Strand is a castle of books. It claims 2.5 million new and used books, across 18 miles of shelves, cared for by 200 employees—so set aside a couple of hours. Plenty of art books and good prices. Get your healthy huff of that old book smell.

No, it's not a butcher shop. It's a destination sneaker spot with the best selection of Vans!