Creative Director + Photographer based in NYC

Graphic designer and musician from Madrid living in New York.

Creative working in a NY-based collective.

I’m a creative producer and writer who has worked with artists and brands around the world, including Chobani, adidas, The North Face, Stella Artois, Absolut Vodka, Audi, and Apple. I’m currently VP of Creative Production at Chobani, where I’m helping shape the in-house agency model of the future. In my free time, I write poetry and film scripts, and I’m currently developing a script about my family’s immigration story and their escape from a civil war. My work has been recognized at award shows such as Cannes Lions, D&AD, The One Show, ADC, and FWA, and has been featured in publications including Fast Company, Rolling Stone, The Wall Street Journal, and The New York Times.

Johanna Goodman is an Artist and Illustrator whose work seeks to explore a range of themes in popular culture including the role of the individual in fashion, in history, and in the artistic imagination. Her work draws its inspiration from Magical Realism, Surrealism, and Symbolism and references such cultural artifacts as talismans, idols, and totems. Goodman's work can be seen on posters installed in Subway stations throughout NYC, on skateboards, magazine covers, textiles, ceramics and a gallery wall near you. Her work has been featured in Marie Claire in France, The Guardian in London, Farhenheit Magazine in Mexico, Ms. and Bust in the US and on design blogs like Trendland, Colossal, Vice's The Creator's Project, The Jealous Curator, and the Fox is Black.