Living and working in New York

Graphic designer.

Helga Traxler, born 1984 in Austria, also known as Photosalonhelga – is a Freelance-Photographer with a Masters Degree in Visual Communications. Helga has worked with clients such as: New York Times T-Magazine, New York Magazine - The Cut, Ryan McGinley Studios, Rauschenberg Foundation, Walter Schupfer Management, Mac Cosmetics, Sweden Unlimited, Bullett Media, Conrad Rosett, Mango, Ebay, Allianz, amm. Through the experimentation with the medium she is blurring the boundaries between fashion and art. Helga is known for her cautious, calculated approach and varied photographic style with strong attention paid to details and colour schemes. Her focus is squarely on people. Helga is based in Brooklyn/New York City.

I am pursuing hospitality concepts that are deeply involved in the local scenes and that serve as focal points for entire neighborhoods; concepts that become not just places to stay, but gateways to communities. I am committed to reshape the way people think about hospitality by exploring experiences that stand for a cause and immerse people in meaningful moments. Head of Innovation at Design Hotels and Member of Further, narratum and NeueHouse.

Artist