Fine art photographer, Editor in Chief of Terra Firma magazine, curator, designer, publisher, creator, maker, thinker, dreamer.

Jody Hudson-Powell, together with his brother and life-long creative collaborator Luke Powell, joined Pentagram as a partner in 2015. Originally hailing from Somerset, England, the brothers had great success with their independent design studio Hudson-Powell. Jody has always been interested in the ways technology shapes the way we view and experience the world around us. These interests culminated in an experimental practice developed at Central Saint Martins and a Virtual Environment MSc at UCL’s Bartlett School of Architecture.

I'm a London based freelance portrait and commercial photographer. I was born in London but grew up in the new town of Milton Keynes then spent most of my 20's getting high and having a ball in the old town of Northampton. I was lucky enough to spend a couple of years in New York City and now I'm back in my beloved London.

Caroline Gervay is half-French, half-Vietnamese and based in London where she graduated from Westminster University with a BA (Hons) in Photographic Arts in 2010. Her work explores the boundaries of imagination generated by human struggles.  She has lived in France and Spain and now works as a freelancer and specialises in analogue processes.

Seryoung An is an Artist and Visual Image Maker. She is interested in communicating and interacting with a large audience through her work. Her projects start from a personal narrative that leads to visual narratives on paper. The scenes from the narratives she creates are usually a representation of herself and her experiences. She gets inspired from everyday objects in her surrounding world, the ongoing civilisation, current affairs and nature. She creates books posters and stationery based on images made from hands-on techniques such as collage, linocut, watercolour painting, acrylic and gouache.