A place for when you only have a day and your soul needs the smell of an ocean breeze and to feel sand between your toes. You can watch all the craziness of Coney Island from across the water.

It's sugar-coated shabbyness. I have been there in wintertime, all the rides and attractions were closed, but it´s still nice to have a walk on the beach or spot some funny looking storefronts and vintage-looking rollercosters. A perfect backdrop for photoshootings, a gem for friends of vintage typography. On 4th of july hot dog eating contests are held here (they actually do that!).

It’s the child of the Russ & Daughters deli NYC institution 

The smell when you step in says it all.

It starts when a friend implores you to eat downstairs at La Esquina, the subterranean brasserie branch of Derek Sanders's Mexican axis of Kenmare Street. The food’s cheaper and probably better at the walk-in-only cafe around the corner from the restaurant’s entrance—a door disguised by a taqueria counter and a sign that reads “Employees Only”—but there’s a certain category of New Yorker who thrives on having what others don’t. A reservationist will ask you if you’ve “dined with us before,” and in general, it takes knowing someone in the industry, smooth talking, or (velvet-rope flashback) looking good and confident at the door, to waltz in at prime time. The reward is dining in a Mexican dungeon as styled for a Vogue shoot, complete with metalwork, distressed stone walls, and water dripping on the back of your neck (though the owners can probably thank the air conditioner for the added atmospherics). Making up the grinning crowd at secluded booths and in private cells (?): a healthy mix of models, cougars, and maybe John Mayer picking his way through red snapper ceviche, cauliflower and avocado taquitos, grilled octopus tostados, or a plate of tuna tartare with a tamarind glaze. If the food sounds light, you’re right; it’s playing to the delicious crowd.  This is, what "The New Yorker" wrote about this fantastic place!